Developing genius and brilliant design ideas from start to finish requires expertise gained over years of experience. While those who specialize in design or advertising are not considered artists, sometimes their ideas can become true masterpieces, and those who admire creativity recognize the artistry behind them.
In this case, a subreddit called DesignP**n unites all the ad and design enthusiasts that share creative finds among like-minded individuals. So if you don’t shy away from a good advertising campaign, or imaginative designs, we prepared a list of the best-submitted photos from this online community.
We contacted Alvaro Sotomayor, The Kennedys’s founder, to gain insights into the advertising world. New talent can work on authentic agency assignments in this creative incubator program. Read the full interview with Alvaro below. (H/T)
01. Pencil Shavings Create Frilled Lizard
02. Safe 6 Ad
03. It Turns Out I’m A Fan Of 19th Century Drainpipes Now
The creative industry can be challenging due to its competitive nature. Therefore, Alvaro initiated The Kennedys program to avoid missing out on new aspiring creatives.
When asked about the significance of The Kennedys in the advertising world, Alvaro explained, “The Kennedys was founded by myself in 2011 to bring into the creative industry as much hidden talent as we could find in Europe. For the last 12 years, we have opened a creative back door into the industry to nurture and accelerate those that might not have a direct shot at the front door. The front door of WK doesn’t open very often, and when it opens, it is to solve immediate problems. In contrast, the back door of The Kennedys takes a chance on people that might not fit in and accelerates them through a curated experience on how we approach the future.”
04. This Poster, Designed By Armando Milani For United Nations
05. This Barcode On A Ukrainian Cracker Pack
06. This Tombstone For A Young Handicapped Boy
We will see massive ads in our lifetime, but at least a few you can remember off the top of your head for one reason or another. That is not a definite way to decide which ad is excellent and which isn’t; therefore, we asked Alvaro to share his view on what sets a good ad apart from a great one. “In my humble opinion, the work that best resonates with me is brave. That is taking a chance at trying something new. That challenges how we tell stories or leaps forward by showing you what is possible. I remember those that had an emotional impact on my life. That made me imagine something new or brought up a perspective I wasn’t aware of. I am a perpetual tourist in this business and prefer work that teaches me something new.”
07. IKEA Ads (2020?)
08. Adopt A Pet; There’s Always Room For More
09. This Tissue Box
While scrolling through the list, you might have noticed that design is not all it takes. Behind every design, first and foremost, there was an idea. So when asked about the importance of execution in making an idea successful, Alvaro shared his opinion. “I think that done is better than perfect. In terms of success: The idea is essential. So you can execute the hell out of nothing and still will remain empty. But If the idea is simple and new, anything you add to make it will make it stronger.”
10. Rook Chess Set Design
11. Staircase Designed By Leonardo Da Vinci, 1516
12. Shark Fin Ice Tray
With an AI uprising nowadays, we wondered how it impacts advertising. Alvaro expressed genuine excitement about AI’s possibilities: “I am authentically excited about the tools given to us to express and expand our imagination. The power of AI to push us further into the realms of imagination excites me tremendously. AI-generated art is alive with thoughts and ideas. AI has also given access to everyone to express their thoughts and is challenging the elitism of the industry, which can only bring more and fresher POVs which are essential to keep this industry alive and fun.”
And lastly, Alvaro added: “The industry needs more accelerators like The Kennedys and Plusplusone.com. Call me if you want to start your own or need to help motivate your crew. Encourage everyone to open their doors to as many varied and mixed POVs as possible. Come together as an industry and encourage each other to be brave and fun, not so much about effectiveness and ROIs. The more varied our ecosystems in our creative industry, the richer the output will be. From old to new to fast and slow, any technique, shape, or form. The future is bright, my friends.”
13. Safe Drive Awareness Ad
14. This Hour Glass With The Traffic Lights
15. Alzheimer Awareness Ad
16. This Record Player By Sony
17. This McDonald’s Bill Board That Tells The Time
18. Design For Watsky’s Three Most Recent Albums: Complaint, Placement, And Intention
19. Cool Logo From Octopus Books
20. A Knife Holder
21. Singapore Changi Airport
22. This Store Sign
23. Safe Drive Awareness Ad
24. Samurai Vodka
25. The Round-Door 1925 Rolls Royce Phantom I
26. This Hearse That Someone Bought And Remade To Look Like Someone Is Trying To Get Out
27. This Bench
28. The Logo For Electric Design & Lighting
29. World Cancer Day Awareness Ad (2015)
30. Street Lamps In Ebisu
31. This Reddit Ad From WWF
32. Safe Drive Awareness Ad
33. Detail Of Mill By De Klerk 1920
34. This Nautilus Shell Themed Sink
35. This Cigarette Butt Shaped Ash Tray
36. Piping Hot
37. Eye Disease Awareness Ad
38. Land Rover – Passport Stamps – 2011
39. Finally, A Whey Company That Gets It. No More Scoop Digging
40. At The Airport
41. The Picture Of The Japanese Movie Advertisement Is Printed On Two Sides Of The Newspaper so that The Full Picture Could Be Seen Under Light
42. A Map Of Paris, But It’s A John Wick 4 Poster
43. Millennium Falcon Waffle Maker
44. A Simple Mountain Napkin Holder
45. Finnish Company “Kiilto” Logo Uses Typography To Form The Flag Of Finland
46. Help Desk At Trans World Airlines In Idlewild Airport, 1958
47. Blaupunkt Pop 70 Sound System – 1969
48. Coca-Cola Bottle Design Brief
49. This Breast Cancer Poster
50. 1 Million Cups Logo
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